PARTICLE6

Yes, that's 100% AI.

THE WORLD'S LEADING AI PRODUCTION STUDIO

PARTICLE6 is an award-winning, AI-first production studio creating film, TV and premium branded content. We combine human creativity with cutting-edge AI to deliver best in class, bold, cinematic work.

Our AI workflow spans hybrid AI production and performance capture (with real actors), to full AI production for broadcasters, platforms and brands worldwide. Our unique approach drives scale, ambition and gold standard storytelling, beyond budget limitations.

CAMPAIGN CAPABILITIES

From bold brand campaigns to niche product launches. We specialise in transforming ideas into cinematic experiences.
Here’s a Spec ad. Not commissioned or endorsed by the brand. For creative demonstration only. 100% AI.

CINEMATIC NATURE MONTAGES

Cinematic nature - no passport, no travel budget, no compromise. Our AI-generated landscapes deliver stunning, photorealistic outdoor visuals without the need for on-location shoots, cutting costs, reducing carbon impact, and unlocking full creative control. Perfect for scenes that haven't been captured on camera and environments that are difficult to access, all while keeping production agile and carbon-conscious.

DRAMA RECONSTRUCTION

This reel showcases how we bring never-before-seen historical events and dramatic moments to life.

Ideal for drama, documentary, or educational formats that require cinematic realism, historical accuracy,

and impactful storytelling, while also reducing the carbon footprint of traditional reconstructions.

VFX

High-impact visuals, low-impact budgets. Our AI-assisted crash and destruction simulations show how we create cinematic chaos without rigs, risk, or reshoots, delivering striking realism safely, efficiently, and at a fraction of the traditional cost.

AI AVATARS

We create hyper-realistic digital avatars using our AI DeepFame engine, built for limitless customisation and engagement. Brands can launch bespoke or ready-made AI avatars to lead campaigns, connect with audiences, and scale across the social media landscape.

AI COMEDY SKETCHES

We’ve created a new comedy sketch that playfully explores the future of TV development, and it’s powered by the very tech reshaping our industry.

ABOUT PARTICLE6

With over 20 years of expertise, Particle6 value’s human creativity first, ensuring every project is led by
human judgment, taste, and experience.

Founded in 2015 by Eline van der Velden, we bring together a team of expert filmmakers, designers,
creatives, and AI specialists who understand both story and craft.

Behind every prompt is a person — and behind every frame, a creative decision.

Story first. Craft always. AI in service of both.

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Our Principles

OUR GUIDING PRINCIPLES

CRAFT FIRST

We believe AI should expand human creativity, it shouldn’t be used to diminish it. Everything starts with human taste, instinct, storytelling and craft. AI is our creative accelerator, helping ideas move further, faster and more ambitiously, but the standard is always set by people.

PREMIUM STANDARD

We do not believe in cheap, disposable AI content. We believe in premium work, built with precision, care and accountability. Every frame, voice, character, workflow and creative decision is held to the same standard: if it is not excellent, ethical and defensible, it does not leave our studio.

ETHICAL BY DESIGN

Our ethics are built into the way we work from the outset. We respect likeness and consent, protect data rigorously, credit human authorship and make clear where AI has shaped the work. We do not hide the technology. We govern it.

INDUSTRY FIRST

We are not here to strip value out of the creative industries. We are here to help them evolve. That means creating opportunities, retooling talent
and ensuring actors, writers, directors, producers
and production teams remain central to the future
of storytelling.

RESPONSIBLE DISRUPTION

We challenge convention because the industry needs new models, workflows and creative possibilities. But innovation without responsibility is meaningless. Every disruption must be legally sound, ethically responsible, creatively justified and built with long-term trust in mind. That means no shortcuts, no copying and no exploitation.

INDUSTRY FIRST

If AI made it, shaped it or materially changed it, we say so. Our systems are explainable, auditable and broadcaster-ready, with clear creative ownership, legal rigour, data protection, consent, provenance and responsible deployment embedded from day one. AI is reshaping the creative industries whether people like it or not. We intend to be inside the room, setting the standard and making sure the future is shaped by people who genuinely care about creativity.